This Thursday, I’m thankful for “time”. In every way. I’m always grateful for time which I have to do the things I love, which never seem quite enough. It’s clear to me that you can make back money you lose or repurchase most items which break but there’s no getting back a minute of time once it’s gone. But for this day, I’m thinking of it in a different context – Time magazine.
It’s one of those pieces of Americana that seems to have always been around. (In fact, it’s been published for 98 years) It’s been a staple on newsstands for as long as I can remember … back to when there were newsstands, for instance! I remember seeing it and it’s distinctive red-bordered cover on the tables in the waiting room when I had to go to the doctor as a kid and coming through the mailslot week after week at home. Now that I’m an adult, our household still subscribe to it. I try to find the “time” to read Time somewhere along the line every week.
For the few who might not be familar with it, Time is the last of its breed. A weekly news magazine. Back in the pre-internet age, it was what you read to get the big picture and the in-depth look at the big stories of the past seven days. Sure, you’d read your newspaper too, but Time gave you more detail and covered stories your local daily probably overlooked. Ironically, that’s even more true today in the internet age with our 24-hour news channels and 20-page daily newspapers featuring mostly public service notices and wire stories about celebs.
Being an American publication, Time focuses largely on American stories, but it finds the room to look at global issues better than most of our other media. Australian elections, Italian landslides, African massacre, new disease in China – it probably is in the pages of Time, long before it catches the attention of your hometown news station. And it covers a variety of topics. Sure there’s the news – largely bad as is the nature of news – but there are also interviews with interesting newsmakers, entertainment updates, movie, book reviews and context. Why does that Aussie election matter? What causes the Italian landslide or new emerging diseases.?
Sure, I have my criticisms of the magazine. To me, it bends over too far to be politically correct and avoid any charges of racism, or sexism or ageism. You won’t lose a bet if you say that any issue of theirs with the “100 Most Influential People in the World” (which weirdly seem to change in their opinion each year) at least ten of those 100 will be Women of Color under age 40 who write about the experience of being young Women of Color. And like most other hard-copy periodicals, it seems to have shrunken somewhat in physical size (as in number of pages) and roster of contributors. All that said, it’s still the best one-stop weekly review I know of. In the past year alone, it’s covered the Covid pandemic more often and in more depth, with stories from those on the fronts of battling it, as well as those effected by it more than almost all other news sources I’ve seen combined. In the months leading up to last November, it had in-depth interviews with pretty much every major political candidate running.
A throwback to a “time” when people wanted to be well-informed and when a magazine didn’t have to be micro-focused in content to succeed. Good “Time”s indeed. I’m thankful to still have Time.